Administering Precise Doses Of Plant-Based Medicines

Administering Precise Doses Of Plant-Based Medicines

Administering precise doses of plant-based medicines with Joe Hodas, president and COO of Gofire, INC. The Gofire Inhaler is designed to give patients control over their health and wellness by administering precise doses of plant-based medicines, such as cannabis, at programmable temperature settings, while allowing them to easily track data on personal outcomes and desired effects. Gofire’s ecosystem was built to keep you on track and help you create the desired effect. After selecting your reason for medicating, follow these simple steps to discover a perfect dose for your personal needs. Joe is an industry leader from the early days of legalization, Joe Hodas’ interest in plant-based medicines dates back to 2010 when he was a partner at a Colorado ad agency.

Administering Precise Dose

His firm’s work with a burgeoning product manufacturer included an extensive market research project, which piqued his interest as to how the business, and its market, was evolving. When adult-use became law in Colorado, Hodas saw an opportunity as a marketer to help shape the future of an entire industry. So he left the agency business behind to join that client, Dixie Brands, as the company’s chief marketing officer. Hodas’ work in the new industry helped establish Dixie as the first national brand in the space, as well as helped to shape the first adult-use market in the world. While at Dixie, Hodas drove the development of multiple new products and helped expand Dixie from one state to five. Following his work at Dixie, he served as a chief operating officer of General Cannabis Corp., where he was responsible for driving revenue and efficiency across the company’s existing lines of business.